Model Naomi Campbell with her hands raised in a flowly dress in a hall of mirrors surrounded by her reflection.

LUXURY REMASTERED

FOR THOSE WHO WANT IT ALL

EQUINOX HOTELS LAUNCHING
JULY 2019 NEW YORK CITY

“Welcome to the fittest hotel on earth”
Wall Street Journal

The Promise

Elevate Your Expectations
IT’S NOT FITNESS, IT’S LIFE
has grounded Equinox—and fueled a cultural movement—for more than 25 years. Today we introduce Equinox Hotels as a true culmination of our brand promise that will redefine travel as the world knows it. We have obsessively pursued our enduring mission of life maximization, becoming iconic by bringing luxury to a place where none existed. Now we are redefining luxury experience once again as a seamless extension of a life well-lived, elevating fitness, culture, and community for those who rest and play as hard as they work. The result is a place that matches the scale of our ambitions and the ambition of the very people for which we built it.
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    The Room

    Dark. Quiet. Cool.
    Each room is a temple to total regeneration. The difference is in the details, borrowed from residential living at its most sublime. Designed to meet every need, our proprietary sleep system ensures that every night is a dream come true, leaving you primed to perform in ways you never thought possible. Wind down or wake up by streaming a series of stretches from your in-room media library. Choose from AM and PM rituals designed to get you moving in the morning, to take on your day with renewed focus, or to promote a more restful night’s sleep.
      Close up view of blonde woman with head in pillow, as if she is sleeping, with a blue overlay.
      Extreme close up woman's face coming into the light from the dark, with the words.

      FUELED BY AMBITION.

      POWERED BY POSSIBILITIES.

      WHERE HIGH-PERFORMANCE LIVES.

      The Club

      Movement. Power. Regeneration.
      Built for the ultimate in high-performance living, our clubs combine personalized service and signature programming for an unparalleled fitness experience. From the world’s best group fitness and personal training to a performance recovery-driven spa. This ethos infuses Equinox Clubs at our Equinox Hotels, each one an exceptional new flagship.
        stunt man mid-air doing a back flip and flipping his feet up in the air in slow motion.
        Your People, Your Place
        For those from near and far who know what they want, and have mastered how to get it. A place to stay, play, work, live, love and lift each other up. Because it’s not just what you do, it’s who you do it with. A place for like-minded individuals to meet and spark connections.
          Close up image of model Naomi Campbell with her hands in a prayer pose above her head, looking up. Bright lights shine behind her while she is in a darker shadow.

          THE RESTAURANT & BAR

          Hedonistic. Local. Real.
          Expect a food & drink experience that excites, indulges and restores in equal measure, never restrictive, but always thoughtful. Our sublime menu features exceptional seasonal ingredients and flavor in every brilliantly crafted dish and a 24 hour beverage and cocktail program designed around health-building elixirs, while giving the classics their due. A customizable in-room RoomBar experience will transform the mini bar as we know it. Our innovative approach to Room Service captures everything from high-performance breakfasts and nourishing dinners to our special sleep-promoting and after-hours menus.
            Extreme close up of model Naomi Campbell's mouth with dark red lipstick and a dark cherry half in her mouth.

            The Design

            High Performance, by Design
            The design of our debut location in New York City’s Hudson Yards transcends hospitality and elevates the art and science of fitness. From the moment you arrive, and throughout your stay, you’ll be immersed in a world of infinite possibilities, including access to a membership-based co-working community space located within the building. Designed to keep you comfortable, creative, and focused, it's also an ideal place to meet and connect. Extraordinary environments and thoughtfully chosen elements come together at Equinox Hotels, reimagining how you move, eat, sleep, work, and live.
              Close up, low angle shot of 2 mirrors in a triangular angle.
              Close up, top-down and low angle view of a glass shower door opening up in the bathroom. Bathroom floors are marble floors.
              Close up detail view of the end of a couch next to a stool that has a black vase with white flowers hanging over.
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              BESPOKE DESIGN.

              ANTICIPATORY SERVICE.

              GET INSPIRED.

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